Cockleshell Beach |
“More and more respected media outlets are recognizing St. Kitts as our tourism product develops,” said Senator Ricky Skerritt, Minister of Tourism & International Transport. “These publications are read by affluent, discerning travelers, who have the discretionary income to spend on our islands to the benefit of our local people.
The six-year story of the acceleration of our tourism development since the closure of our sugar industry is a remarkable one that is being discovered by more and more quality media concerns.
In 2006, our Government created a multi-tiered strategic plan aimed to stimulate investment in our tourism infrastructure and a shift to a more targeted visitor. Simultaneously, we began aggressively marketing our destination and focusing on improving our standards and empowering our people in order to reap the maximum benefits from the sector.”
In addition, many of the island’s tourism attractions were selected as hot spots to experience in 2012. In January, the island’s Brimstone Hill Fortress was cited as one of 10 Great Places To Explore The World's Best-Kept Secrets by USA Today while Cruise-Addicts.com called Port Zante one of “10 Great Caribbean Cruise Ports.
The combined readership for the above designations alone is more than 1 billion, effectively promoting St. Kitts as a premiere vacation destination.
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