Sean Kingston debut performance at LIME Golf Academy

In line with their heavy celebrity endorsed campaigns for Coke Zero, Coca Cola will be hosting an event in Jamaica. The high profile event scheduled for January 16, 2010 at the LIME Golf Academy, St. Andrew, will feature top Jamaican artists such as Etana, Ding Dong, Alaine, Tessanne Chin, G-Whizz, Demarco, Elephant Man, Tifa and Laden. Along with Coke Zero sponsored artist's, Chino, D'Angel and Serani.


Headlining the event will be international superstar Sean Kingston, performing for the first time in Kingston. The Ocho Rios native rose to international fame with his debut single, Beautiful Girls, in 2007. The single peaked at number one on the US Billboard Hot 100 for three weeks, the UK Singles Chart and other international charts. Kingston later produced more hits with tracks such as Love Like This (alongside Natasha Beddingfield), Take You There, and more recently two chart-toppers, Fire Burning and Face Drop, both from his sophomore album Tomorrow, released in September 09.

Considering the looming recession and the completive social season with events such as Shaggy's charity fundraiser and the highly acclaimed Air Jamaica Jazz & Blues Festival around the corner, the Coke Zero team have devised a clever strategy to make the event accessible to almost everyone. Tickets are being made available to persons with the provision of three Coke Zero labels and a small fee of $100 JMD at any Burger King or Mother's restaurant.

Coca Cola's (Jamaica) manager, Chris Hardy stated: "Yes, only three Coke Zero labels and $100 JMD. Unbeatable value and it's all because Coke Zero has so much to be grateful for and we just want to say thanks to Jamaica for embracing the brand with open arms. We've embraced the culture and the country, and Jamaica has shown nothing but love to us."

Of the 10, 000 tickets printed for the January 16 event, a substantial amount has already been recouped by patrons since the advertisement hit the airwaves at the beginning of January.