Serani, Chino and D’Angel sign on as new faces of Coke Zero campaign in Jamaica

Dancehall artiste Serani who is currently enjoying attention on Billboard’s R&B Hip Hop Singles chart with the hit No Games, joins a list of Jamaican dancehall artistes who recently starred in a new advertising campaign for Coke Zero.

According to Christopher Hardy, Country Manager for Coke Zero in Jamaica, the entertainers were selected because of their connection with the core market, teenagers.

Said Mr. Hardy ‘The entertainers were selected for the campaign based on the kind of energy that they bring, they are also doing well on the charts in Jamaica and the Caribbean, and they were a big hit with the teenagers on the recently held school tours in Jamaica’.

Serani who recently signed with Universal Republic, is set to release his debut solo album later this year. Across the Caribbean he is known for a string of hits including She Loves Me, Stinkin Rich, Romance Me Girl and Doh.

Chino, the son of veteran reggae artiste Freddie McGregor, has been a hit with his female fan base. Girls, Red Bull and Guinness and Rave All Night are among his known hits. He is currently topping charts with the song Protected.

D’Angel, the estranged wife of dancehall star Beenie Man has seen her career rise within the past year churning out hits including Stronger, Blaze, First Lady and Dreams.